01
A testing system
THE SPECIALIST
Set up a weekly test structure: hooks, formats and offers tested one at a time.
THE AGENTS
A creative analysis agent tags every ad by hook, format and claim, and connects the tags to results.
← ALL CASE STUDIES
ECOMMERCE · BEAUTY & SKINCARE
Tripling creative testing on TikTok and Meta
A fast-growing skincare brand couldn't produce or test creative fast enough. We built a weekly testing system, with AI analysis showing what actually drives sales.
- CLIENT
- Direct-to-consumer skincare brand
- SERVICES
- Paid Social · TikTok · Creative Strategy
- MARKETS
- UK, DE
- PERIOD
- 4 months
0x
creatives tested per month
−0%
cost per acquisition
0 days
from brief to live test
THE CHALLENGE
Top ads wore out within weeks and new creative took a month to brief, shoot and launch. Nobody could say why some ads worked and others didn't.
WHAT WE DID
Specialists decide. Agents amplify.
02
Faster briefs
THE SPECIALIST
Wrote short briefs for creators based on what the data showed was working.
THE AGENTS
A briefing agent drafts first-version scripts from the winning patterns for the specialist to refine.
03
Refresh before fatigue
THE SPECIALIST
Rotated winners into scaling campaigns and retired tired ads on a schedule.
THE AGENTS
A fatigue agent flags ads that are losing efficiency before the cost shows up.
RESULTS
- Three times as many creatives tested each month
- Cost per acquisition down 22%
- Brief to live test in about seven days
- A clear library of hooks and formats that convert
STACK
TikTok AdsMeta AdsPinterest AdsClauden8n
START WORKING WITH US
Kick off your next phase of growth. Today.
Book a free 1-hour AI Growth Audit with a senior specialist. We'll show you where AI agents would amplify your team most — no obligation.